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Intelligent Investing

“Your investment portfolio should be managed within the context of your overall financial plan. Our planning and investment strategies are always customized to you and your situation.”

- Joseph Goetz, Ph.D.

Joseph Goetz , Ph.D., M.S., M.A.

Dr. Joe Goetz, a CERTIFIED RETIREMENT COUNSELOR® specializes in assisting individuals and couples with their retirement planning. He has developed extensive expertise in advanced financial planning strategies and is passionate about implementing those strategies to optimize clients’ investment and retirement plans.

Dr. Goetz served (2009-2012) as the Director for the University of Georgia (UGA) Family Financial Planning Program. He taught courses in financial plan development and financial counseling, and received the Richard B. Russell Award for Excellence in Teaching. He continues to conduct research on financial/investment behavior and the fiduciary standard. His teaching experience translates well into his work with clients, as he strongly believes in taking whatever amount of time is required to ensure clients understand and feel comfortable with the details of their financial plan and investment strategy.

Dr. Goetz received his bachelor’s degree from the University of Missouri, where he was inducted into Mystical Seven, an honorary society overseen by the chancellor recognizing the “top seven senior students passing through the university each year.” He went on to complete his graduate studies at the University of North Carolina at Chapel Hill and Texas Tech University, where he completed three higher degrees, including a doctorate focused on financial planning. Dr. Goetz was awarded the annual Robert O. Herrmann Outstanding Dissertation Award from the American Council on Consumer Interests for his dissertation titled A Five Nation Examination of Investment Risk Tolerance.

He is a Certified Retirement Counselor® as awarded by the International Foundation for Retirement Education and an Accredited Financial Counselor as awarded by the Association of Financial Counseling and Planning Education.

Dr. Goetz has co-authored over 25 peer-reviewed publications in the financial planning field, including the International Journal of Economics and Finance, Journal of Business and Economics Research, and Financial Services Review. He currently serves on the editorial board of the Journal of Personal Finance, Journal of Financial Therapy, and Journal of Financial Counseling and Planning. He has been quoted in the Wall Street Journal, Atlanta Journal-Constitution, U.S. News & World Report, and the New York Times. He is a member of the American Economic Association, Association for Financial Counseling and Planning, Academy of Financial Services, American Council on Consumer Interests, and is a founding board member of the Financial Therapy Association.

He is also a co-founder of the University of Georgia ASPIRE Clinic, which provides pro bono financial planning and counseling to low-income families in the greater Athens area. In this role he has spearheaded efforts to bring financial planning to the clients of non-profit organizations, such as Project Safe, The Stable Foundation, Athens Area Homeless Shelter, Interfaith Hospitality Network of Athens, and The ARK.